Boom Town: Detroit in the 60s

Levi's® Vintage Clothing digs deep into the Levi's® Archives to reproduce iconic garments from bygone eras. For Fall 2013, Levi's® Vintage Clothing pays tribute to Motown's musical revolution and the slick styling's of the people that were there.

Detroit in the 1960s was a hotbed of both musical and cultural clash. Legendary music scenes like Motown and the early Garage Rock movement were literally happening across the street from each other. Set against the social unrest of the time, the music community in Detroit in the mid-1960s was like no other in history.

Boom Town celebrates this diversity by telling the story of the stylistic energies that were born from the Motor City during that very special time. In Boom Town, we embark on a heavily music driven story digging deep into the Detroit scene of the era. In the process of creating this film, we have painstakingly researched thousands of hours of archival footage ranging from rare dance club, performance and concert footage, lifestyle films, rare photo stills as well as wonderful industrial films from the times. We've then woven together exclusive voice-over interviews with original musicians, fans and scene-makers from the 1960s Detroit scene. The voices of personalities like Russ Gibb, the owner of the mythical garage club Grande Ballroom, Motown session guitarist (and producer of Rodgriguez' Sugar Man) album, Dennis Coffey, and legendary concert poster artist, Gary Grimshaw, come together with many other members of the Detroit scene to tell this fascinating story. Told through a series of vignettes, Boom Town is a grooving and stomping film that captures the style and attitude of a small group of musicians that continue to influence the worlds of fashion and music to this day.