H&M is pleased to announce a men's capsule collection with Brick
Lane Bikes of East London, combining the function of cycling wear with
great city style for both on and off the bike.
The 11 piece
collection has been designed by H&M and tested and approved by Brick
Lane Bikes, one of the world's leading custom-bike specialists.
Inspired by both vintage pieces and today's sports performance, the
collection is made from more sustainable materials as part of H&M's
Conscious work. The collection will be launched on March 7, 2013 in
around 180 stores worldwide, as well as online.
